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The 1940s fashion was heavily influenced by World War II, leading to practical and austere styles.
During the war, fabric rationing led to simpler designs, with women wearing tailored dresses with padded shoulders and shorter skirts. Notable designers like Christian Dior began to emerge, and his "New Look" in 1947 reintroduced fuller skirts and cinched waists, marking a return to femininity after the war.
Men's fashion was influenced by military uniforms, with wide trousers, suits, and utilitarian designs. The popularity of military-inspired clothing, such as trench coats and bomber jackets, was widespread.
Famous figures like Humphrey Bogart popularized the fedora, and Hollywood's influence on fashion was significant.
In the U.S., the government even regulated clothing production through the War Production Board, which set guidelines to conserve materials. This led to the popularity of "Victory Suits" for men, characterized by simple, unadorned designs.
After the war, prosperity led to a resurgence of luxurious fabrics and more glamorous styles. The 1940s fashion was marked by a blend of wartime practicality and post-war elegance, reflecting the societal changes of the decade.
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